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The 21 New Rules of Content Marketing [INFOGRAPHIC]

Gail Worthington-Eyre

Gail is an experienced brand manager, social media manager, and general business manager and has expertise in the following business areas. Aged Care, health product branding and advertising campaign development, strategic planning and business development. Gail Worthington-Eye is the author of a Marketing guide and 3 self help books.

Adelaide, Australia

Social Media, Brand management, General Business Management, Author.

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See on Scoop.itMarket, Social Media

“In this new world of Internet marketing, it’s not about being “optimized,” but being “easy to find.” That sounds like a subtle difference, but it couldn’t be more profound.

 

One has to do with page tags, keywords, and trying to manipulate incoming links; the other is about generating interesting ideas, starting discussions, and being a prominent voice in your market or industry. It’s the difference between screaming nonsense through a microphone and having journalists come to you for an expert opinion.

 

This infographic sets out the 21 NEW rules of content marketing that every modern marketer should know. If you want to maintain a high search engine ranking and use content to keep targeted buyers coming to you, this is information you can’t afford to skip”.

See on socialmediatoday.com

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1 Comment

  1. […] The 21 New Rules of Content Marketing [INFOGRAPHIC] (salestricks.wordpress.com) […]

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